PHB Ethical Beauty

PHB Ethical Beauty Handmade in the UKPHB Ethical Beauty is a pioneering British family business with a revolutionary range of award winning ethical beauty products. PHB Ethical Beauty is home to the world's largest range of Natural, Vegan, Cruelty Free & Halal Certified beauty products. PHB Ethical Beauty products are handmade in the UK and PHB Ethical Beauty do not test on animals.

PHB Ethical Beauty's extensive selection includes: Skin, Hair & Body care, Mineral Cosmetics, Male skin care and Natural remedies for Sensitive Skin, Eczema, Psoriasis & Acne. With over 200 products to choose from PHB Ethical Beauty offer something for everyone.

Join the PHB Ethical Beauty Revolution...

PHB Ethical Beauty are the original ethical beauty brand and PHB Ethical Beauty are on a mission to provide you with product purity. PHB's ethically made products are a safer choice for your own health and for the environment. PHB Ethical Beauty are also raising awareness about ethical issues that arise in the cosmetics industry, such as the use of animal derived ingredients, animal cruelty, plastic micro-beads and Palm Oil. All PHB Ethical Beauty products are free from alcohol, animal ingredients, Palm Oil & harmful chemicals and PHB Ethical Beauty are strongly against animal testing.

Despite being a fresh, young company PHB Ethical Beauty products are already sold in over 20 countries worldwide and PHB Ethical Beauty have PHB Stores in 5 countries across the globe! PHB Ethical Beauty are on a mission to change the way you see your bath & beauty products.

PHB Ethical Beauty : 20% of Net Profit goes to Charity

As a compassionate company PHB Ethical Beauty are excited to announce that as of April 2015 15% of net profits will be donated to charity to help improve the lives of people and animals in the UK and around the world.

PHB Ethical Beauty Vegan, Natural & OrganicPHB Ethical Beauty : For People Not Profit!

PHB Ethical Beauty's dream is to turn PHB Ethical Beauty into a not-for-profit organisation that makes a difference in people's lives as PHB Ethical Beauty believe in people over profit. PHB Ethical Beauty are in the process of starting their own charity called The OneLove Foundation. PHB Ethical Beauty's dream for this is to help people, especially children, here in the UK and further afield whilst also donating to other worthy causes. If you have any worthy causes you'd like PHB Ethical Beauty to consieder,  do let PHB Ethical Beauty know - PHB Ethical Beauty would love to hear all about it.

A Love Exchange...

When you support PHB Ethical Beauty business by purchasing PHB products you will receive a lovely handmade beauty product that will work for your skin & benefit your overall health and well being. In return PHB Ethical Beauty will use your hard earned money to help people and animals who really need it, and you will be helping to make a positive impact on the world.

How PHB Ethical Beauty Began...

Hi! I'm Rose Brown, founder of PHB Ethical Beauty. I am vegan and I started this company so that people can enjoy truly ethical, conscious & effective beauty products.

At a young age I was made aware of the harmful ingredients you commonly find in beauty products like petrochemicals and cochineal (crushed insects). Many people don’t realise that most products contain unethical ingredients that can irritate skin, cause harm to the earth & animals and have long term effects on our health. These skin irritating chemicals, harsh alcohols and animal derived ingredients aren't hidden away and their use isn't denied, it's just accepted as normal.

I strongly feel that the products you choose to use on your body should be made in balance with what you believe. Using products that are better for our own skin, the environment and the welfare of animals makes us feel good and we’re empowered by choosing products that benefit our skin and those around us. When we’re truly taking care of ourselves and our planet our inner beauty glows as well as our skin!

So, along with my partner John and his mom Sally we began to develop a range of beauty products inspired by nature and created by hand using cutting edge natural formulas and ethically sourced ingredients.

In the Summer of 2012 we launched our unique product collection comprised of over 200 products and a new concept was born - PHB Ethical Beauty.

PHB Ethical Beauty : A True Family Business...

PHB Ethical Beauty are a true family business! PHB Ethical Beauty team has grown to include their Moms, Dads, Aunties, Brothers & Sisters! PHB Ethical Beauty have also been able to find & connect with like-minded people who believe in the PHB Ethical Beauty values to help them run their stores and warehouses and help them expand PHB Ethical Beauty into other countries. They have become part of their extended PHB Ethical Beauty family too.

The Ethical Beauty Revolution...

PHB Ethical Beauty are the ethical beauty pioneers and PHB Ethical Beauty are proud to be leading the way with the largest collection of natural, vegan & halal certified beauty products available worldwide. PHB Ethical Beauty have created the first stores dedicated solely to providing Natural, Vegan & Halal Certified Beauty products. PHB Ethical Beauty wanted to go the extra mile to give you the power to choose products that you can feel assured adhere to the strictest of eco-credentials.

PHB Ethical Beauty Cruelty FreeWhat does PHB stand for?

Pure. Handmade. British.

Handmade in the UK with Love for the World...

PHB Ethical Beauty's manufacturing unit is situated in the South of England and is family owned and operated. This is where PHB Ethical Beauty produce all skin, body & hair care products. They are hand blended, filled and labelled by hand. Most companies would use machinery for this. PHB Ethical Beauty feel the fact that all of these processes are done by hand means that each product is made with loving care and greater attention to detail ensuring the highest quality. Many companies like to use machinery to get costs lower and lower however as PHB Ethical Beauty continue to grow they want to create more and more job opportunities, therefore creating employment for people to help assist PHB Ethical Beauty in these processes. PHB Ethical Beauty believe in people over profit!

PHB Ethical Beauty's cosmetics range is manufactured by PHB Ethical Beauty's sister company based in Canada who are experts in formulating and manufacturing the purest vegan cosmetics. PHB Ethical Beauty have worked hard to develop a pioneering range that is of exceptional quality and provides unrivaled results.

Why Vegan, why Halal?

PHB Ethical Beauty believe that the earth provides us with everything that you need to have healthy, happy skin. Mother nature provides a remedy for all your skins needs and there is no need to use animal ingredients or to test on animals. PHB Ethical Beauty feel it's their responsibility to have a positive impact on the planet, to care for our environment and for the welfare of animals. This is why PHB Ethical Beauty's entire range is certified Vegan & Cruelty Free.

PHB Ethical Beauty's founders, come from Birmingham, one of the UK's most multi-cultural cities and wanted to provide a range that suits a wide variety of peoples beliefs. Halal Certified Beauty Products is an innovative concept and is barely provided for in the UK or many countries around the world, so PHB Ethical Beauty founders decided to cater for those looking for added purity in their products. The word Halal means permissible so halal certified cosmetics are made in accordance with values and manufacturing processes that are permissible to people who follow the Islamic religion. PHB Ethical Beauty feel it is a positive thing to respect and cater for peoples beliefs when they are in balance with promoting a more ethical way of living.

Halal Certification is a stringent process that guarantees products are free from harsh alcohols (Alcohol, Alcohol Denat. & Ethanol) and Genetically Modified (GM) ingredients. PHB Ethical Beauty believe these ingredients are unnecessary in beauty products, and this Halal certification provides reassurance not only for those wanting Halal products but also for those looking for products that are free from alcohol for other reasons. Halal Certification also means there are no animal derived ingredients and the products are not tested on animals. As PHB Ethical Beauty are a compassionate company and they value the lives and welfare of animals PHB Ethical Beauty have chosen to work with a Halal Certification company who only certify Beauty, Personal Care & Pharmaceutical Products.


Only the purest ingredients

PHB Ethical Beauty Natural Cosmetics

PHB Ethical Beauty understand that up to 60% of what goes on to skin goes into skin. This is why all PHB Ethical Beauty products are handmade using 100% naturally derived ingredients that are proven to be safe and effective. Many of PHB Ethical Beauty ingredients are certified organic and they hope very soon their products will be too.

No Alcohol
No Animal Ingredients
No Animal Testing
No Parabens
No SLS / SLeS / ALS
No Palm Oil
No Synthetic Fragrance / Parfum
No Colourants /Dyes
No PEG / Petrochemicals
No Formaldehyde
No DEA / TEA / Phthalates
No Urea

PHB Ethical Beauty's ingredients are always ethically harvested and responsibly sourced and PHB Ethical Beauty support fair trade co-operatives and regeneration projects which provide assistance and stability for farmers / growers & their local communities. PHB Ethical Beauty research endlessly the finest and most beneficial natural ingredients to blend with PHB Ethical Beauty's organic produce and creating effective and ethical beauty products is their passion.

Some of PHB Ethical Beauty's Ethically Harvested Ingredients: The Minerals in PHB cosmetics are sourced from India where they are mined ethically. The owners of the mine help to fund schools and daycare centres so that the quality of life for their employees is fair. The Organic Shea Butter in PHB Ethical Beauty products comes from a women's Co-op in West Africa.

Eco-friendly Packaging

PHB Ethical Beauty use eco-friendly packaging that comes from post consumer recycled sources. Much of PHB Ethical Beauty packaging is 100% recyclable, including PHB Ethical Beauty's Aluminium lids, PET Bottles and Glass Jars. PHB Ethical Beauty asks that you recycle your PHB packaging and do your bit to help the planet. Alternatively you can send it back to PHB Ethical Beauty or bring it back to the PHB Ethical Beauty stores and they can do it for you!

"A family business... 20% of profit goes to charity"

PHB Ethical Beauty Natural Foundation Green Parent AwardPHB Ethical Beauty : all abou the ingredients: 

PHB Ethical Beauty understand that what goes on to skin goes into skin. This is why all PHB products are handmade using 100% naturally derived and organic ingredients that are proven to be safe and effective.

As a living organ your skin responds to authentic and natural ingredients in the same way the rest of your body does. If you feed your body junk food it will look and feel unhappy; your skin is no different.

In an ever changing world there are many new developments in the cosmetics industry. PHB Ethical Beauty keep their eyes, ears and minds open in order to constantly improve the PHB Ethical Beauty product range. This stance is an on going commitment to all PHB Ethical Beauty customers.

PHB Ethical Beauty's Accreditation's

100% Vegan

PHB Ethical Beauty products are 100% Vegan & Vegetarian. The PHB Collection is registered with The Vegan Society UK. “I certainly recommend PHB Ethical Beauty’s products to everyone who wants to live in tune with their beliefs, or anyone interested in products that are gentle on their skin and to the environment.” Jasmijn De Boo, CEO, The Vegan Society.

PHB Ethical Beauty are Against Animal Testing

PHB Ethical Beauty do not test on animals and the PHB Ethical Beauty company is strongly against animal testing. All PHB products are certified Cruelty Free. PHB Ethical Beauty products are registered with BUAV Cruelty Free (British Union for the Abolition of Vivisection) and PETA's Beauty without Bunnies campaign. Fixed Cut Off Date: PHB Ethical Beauty have never and will never test on animals. All product ingredients and raw materials are sourced from companies who support PHB Ethical Beauty's ethical stance and do not test any of their ingredients on animals.

PHB Ethical Beauty Natural LipglossPHB Ethical Beauty: Certified Halal
All PHB Ethical Beauty products in the PHB Collection are Certified Halal by the Universal Halal Agency UK. Halal Certification guarantees PHB products are free from harsh haram Alcohols (like ethanol and denatured alcohol) and Free From Genetically Modified Ingredients. RAISE AWARENESS: Not enough is known about the safety or long term health implications of using Genetically Modified ingredients.

PHB Ethical Beauty : Ethical & Eco-Friendly

PHB Ethical Beauty's Palm Oil Policy

RAISE AWARENESS: Palm oil is a type of edible vegetable oil produced in Africa, Asia and South America. An astounding 85% of the Palm oil produced globally comes from Indonesia and Malaysia. The industry is linked to major issues such as deforestation, habitat degradation, climate change, animal cruelty and indigenous rights abuses in the countries where it is produced, as the land and forests must be cleared for the development of the oil palm plantations.

The PHB Ethical Beauty Collection is entirely Palm Oil free.

Global Shea Alliance

PHB Ethical Beauty are members of the Global Shea Alliance, a non-profit organisation whose mission is to promote economically viable, environmentally and socially responsible shea nuts and shea product businesses, particularly ensuring that the people who gather the nuts to produce the butter (usually women) get a fair deal.

What PHB Ethical Beautydon't use and why:

Animal Ingredients: Very few people realise that some of the biggest names in beauty are still guilty of using animal derived ingredients including fats and oils in their products. Lipsticks and anti-aging creams are particular culprits. Unless a company makes it clear that they do not use animal derived ingredients it’s likely that some of their ingredients will be. Glycerin is the most common ingredient that you would encounter, followed by non vegetarian Stearic Acid - some brands go as far as using ingredients like animal placenta extract. Carmine is another key example as it is found in red lipsticks and the colour is actually created by using crushed cochineal beetles. PHB Ethical Beauty never use animal extracts and use natural, plant derived alternatives for these ingredients.

PHB Ethical Beauty Lipgloss Janey Loves AwardAlcohol: The alcohol that many people are familiar with are listed on cosmetics labels as 'Ethanol' or 'Denatured Alcohol'. To a scientist, these are termed aliphatic alcohols. They can be very irritating to sensitive skin and can cause skin to dry out. Many well-known brands use alcohol to ‘fill out’ their products and as a cheap preservative. PHB Ethical Beauty never use aliphatic alcohol in their products, however you will see cetearyl/cetyl/stearyl/benzyl alcohols listed in the PHB Ethical Beauty ingredients BUT these are completely different substances to aliphatic alcohol. Cetearyl alcohol is a combination of cetyl and stearyl alcohol which are derived from coconut/palm oils. Benzyl alcohol occurs naturally in many plants and fruits. These ingredients have no intoxifying qualities or any similarities to (haram) aliphatic alcohol produced by fermentation. Dr Mah Hussain-Gambles (Phd in Clinical Trials, MBE for services to the beauty industry and Head of European Halal Services) is extremely knowledgeable and well respected in this area and advises on this subject. "To the layman alcohol is a single substance, but scientifically speaking ‘Alcohol’ describes a whole group of substances with differing properties. Cetyl Alcohol and also Benzyl Alcohol are “alcohol-free” and acceptable as Halal ingredients. Cetyl Alcohol is a hard, wax like substance which is obtained from Coconut or Palm Oil and does not have any intoxifying qualities, or any similarities to Haram Alcohol . The reason for the apparent confusion is the difference between the terms used by scientists and those used by the general public "

Parabens: Parabens are a type of preservative used in many main-stream skincare and cosmetics. In recent years they have come under scrutiny as they’re believed to be ‘carcinogenic’ (an ingredient linked with causing cancer). For this reason none of the PHB Ethical Beauty products contain parabens or formaldehyde-releasing preservatives such as dialyzed urea.

Plastic Microbeads: Scientists have found that plastic microbeads are contributing to marine pollution Polyethylene is the main type of plastic microbead often used in exfoliators. Oxidised polyethylene, polyethylene terephthalate (PET), poly methyl methacrylate (PMMA) and polypropyleneare can all cause untold damage to marine life.

SLS / Sodium Lauryl Sulphate: SLS is an irritant to skin and eyes, and could have long term damaging effects as it is absorbed into the blood steam and has been proven to build up in essential organs including the eyes, brain and liver. Despite this evidence many main-stream brands continue to use this ingredient to get rid of grease and make products foam and ‘bubble up.’ It is used in many beauty products including shampoo, hand wash and toothpaste although it is completely unnecessary and there are natural alternatives. PHB Ethical Beauty also don't use SLeS or ALS.

Synthetic Fragrances & Dyes: Synthetic Fragrance is also known as Parfum. Many main-stream beauty products use artificial fragrances and dyes to alter the smell and appearance of their products. Often, very bright and strongly smelling products will have been made using synthetic ingredients and they have been linked to skin irritation and reactions. PHB Ethical Beauty never use any synthetic fragrance or dyes. The smell of the PHB Ethical Beauty products comes from the natural plant & fruit extracts and essential oils.

PHB Ethical Beauty Green Parent AwardNano-sized Minerals: In the PHB Ethical Beauty mineral cosmetics PHB never use minerals that are processed into nano-sized particles. A nano-sized particle is under 0.1 micron. These particles are so small that it is thought they could enter the bloodstream and the research is inconclusive as to the possible effects. The minerals in PHB Ethical Beauty cosmetic products are all 3-4 microns.

Bismuth Oxychloride: This is a mineral that is found in many mainstream mineral cosmetic products. It is a by product of copper and lead processing and is often used as a filler to bulk out products. It is considered a skin irritant and responsible for itchiness and rashes especially for those with sensitive skin. None of the PHB Ethical Beauty products contain this mineral.

Talc: Talc is similar in structure to asbestos and there have been inconclusive reports that it could lead to respiratorydisease. It is used in many mainstream cosmetic products as a filler but has been known to cause irritation and allergic reactions. PHB Ethical Beauty do not use talc in any of the PHB products.

Petrochemicals: Some cosmetic ingredients are derived from petrochemicals including: silicone, mineral oils, and propylene glycol to name a few. They are known irritants and can be harmful to the environment.